What Are The Capital Maintenance Concepts Using Historical Cost?

The capital maintenance concept states that a profit should not be realized until a business in the least maintains its value of net assets during an accounting cycle (usually a year). The concept regards profit as an increase in the value of net assets during a given period. The concept looks at profit (income) fromContinue reading “What Are The Capital Maintenance Concepts Using Historical Cost?”

What Is Real Interest Rate And How Does It Affect Investment Decisions?

Investment is a component of private spending that comes after consumption. The decision to invest or not to invest is made after comparing the marginal cost of an investment option with its marginal benefit. The interest rate paid for borrowing funds is the marginal cost while the expected rate of return on an intended businessContinue reading “What Is Real Interest Rate And How Does It Affect Investment Decisions?”

What Is Activity Based Budgeting?

Every business sets out to achieve clearly defined goals and specific objectives. For this to be possible, a business needs to have business plans. Business plans are expressed in qualitative and quantitative forms. A budget is a quantitative expression of a plan of action prepaid in advance of the period to which it’s associated with.Continue reading “What Is Activity Based Budgeting?”

What Are The Qualities Of A Good Marketing Strategy?

Marketing strategy is part of an overall business strategy. It is the composition of marketing programs created for the purpose of making profits and achieving other objectives of a business. A good marketing strategy should allocate resources in a manner that guarantees that a business sustains the competitive advantage it has in the target market.Continue reading “What Are The Qualities Of A Good Marketing Strategy?”

The Importance Of Interest Rates And Their Calculations (Spreadsheet).

Interest rates are important in financial decision making because they affect the value of money. By extension, they are important considerations in the valuation of financial assets, which cash is one of them. The following tools are used to determine interest and how it affects the total amount of deferred payment due (examples of suchContinue reading “The Importance Of Interest Rates And Their Calculations (Spreadsheet).”

Investment Decision: What Is Valuation of Financial Assets?

Wouldn’t it be convenient to know how much the sum of money you invest today at a specific interest would be worth in the future? In other words, wouldn’t it give you peace of mind to know the time value of the money invested today? It would. As time passes, money losses value, therefore valuationContinue reading “Investment Decision: What Is Valuation of Financial Assets?”

“In Marketing I’ve Seen Only One Strategy That Can’t Miss..” – John Romero.

“In marketing I’ve seen only one strategy that can’t miss – to market to your best customers first.” – John Romero. As a customer, which products are you not happy with?Have an idea of how to make it better and how to deliver superior sales services? Then go to work and when you’re done,market toContinue reading ““In Marketing I’ve Seen Only One Strategy That Can’t Miss..” – John Romero.”

What Is Post Audit Of Investment Decisions And Appraisals?

The post audit is used to obtain information necessary to enhance future forecasting and investment appraisal tools. The information is also used for standardization of an investment decision process that is reliable, effective and efficient.

11 Things To Consider Before Taking A Loan.

Insufficiency of fund to get all the things you need and do all things you have to is a real problem. It’s often a problem that arises from earning a low income. When there’s no immediate chance of a spike in income, the common alternative is to take a loan. Many loan applications are rejected.Continue reading “11 Things To Consider Before Taking A Loan.”

5 Considerations For Selecting Appropriate Internet Marketing Channels.

Achieving success at publicizing a good content remains the best way to attract traffic to the content (digital product) that promotes a brand, its products and services. The success to a large extent, depends on picking appropriate internet marketing channels to get the content to the target consumers. What then is an internet marketing channel?Continue reading “5 Considerations For Selecting Appropriate Internet Marketing Channels.”